Blog

What are soft volume lash extensions?

We’ve all had a client ask for something that’s natural but not too natural, or they don’t want their extensions looking “too fake.” You know exactly what I’m talking about, and you know exactly wh...

5 LASH RETENTION MYTHS

When it comes to lash retention, there’s a lot of misinformation floating around. From what adhesive to use, to how clients should care for their lashes, and everything in between. Myths can not on...

How to Map Your Clients’ Lash Extensions: Custom Lash Mapping Guide for Every Eye Shape

Custom lash mapping made simple: learn how to map lash extensions for every eye shape, adjust for symmetry, and elevate your artistry

6 LASH LOOKS EVERY ARTIST NEEDS TO TRY THIS SUMMER

In 2025, lash extension trends are shifting towards elevated simplicity, characterized by clean application, natural texture, and intentional detail. Clients are seeking lash sets that enhance thei...

UV LASH EXTENSIONS: INNOVATION OR RISK?

In the ever-evolving world of beauty, innovation is both constant and captivating. As lash extensions continue to rise in popularity, the industry has recently seen the emergence of a new technique...

WHAT LICENSE DO I NEED TO BECOME A LASH ARTIST?

Becoming a lash artist is more than just mastering the art of applying extensions - it’s also about making sure you’re operating legally and professionally. One of the most frequently asked questio...

ONLINE VS. IN-PERSON LASH COURSES

In today’s digital world, the convenience of online lash courses is tempting - but when it comes to truly mastering the art of lash extensions, there’s no substitute for in-person lash training. Th...

HOW TO HANDLE “LASH SHOCK”: MANAGING CLIENT EXPECTATION

Lash shock is a term that describes the surprise or discomfort clients may feel when they first see their new lash extensions. This reaction can stem from a variety of factors, including the dramat...

LASH EXTENSIONS 101: PREP FOR YOUR APPOINTMENT & MAXIMIZE RESULTS

Whether you’re already getting your lashes done, thinking about it, or have an upcoming appointment - we have some tips to ensure you’ve prepped for your lash appointment, to the best of your abili...

CĒANA: Lash Cleanser Safe for Face, Loved by Artists

In a world where skincare often demands compromise, CĒANA refuses to play by the rules. Whether you’re a lash artist searching for the ultimate lash bath for clients, a salon curating a retail line...